Answer:  A 6' semi stiff graphite rod with a reel of your choice that can accomadate 100 feet of 6 to 10 lb mono fishing line. Some people prefer ultra light combo rod and reel.

For casting or trolling I like a 7'stiffer graphite rod with 8 to 12 lb test fishing line on a bait casting reel.

Jig heads  from 3/8 ounce to 1/4 ounce are common. Flat colours of black, orange,pink and green are good in the mid summer months. Glow jigs and chartreus colours are used in spring and fall.

Lures that resemble a baitfish and can be of a wide variety of colours are best. eg. crank baits, walleye diver, rapalla.